Art Director

Art Director

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Pocari Sweat

How do you explain scientific concepts of a Japanese brand to the Middle East? We conceptualized a scientist character to explain tough scientific concepts with some humour so that it can be easily understood by audience.

Art Director and brand custodian for Pocari Sweat Middle East. Notable campaigns include the Science of Pocari Sweat film.

Pocari Sweat - Pre-hydration

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Pocari Sweat - Science of Suhoor

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All IKEA Pets Where Do We Come From? IKEA Sustainability The Crown's Red Carpets Intersect by Lexus Honda HR-V Lexus Ramadan Canon Printers Pocari Sweat Oronamin C Starbucks World Cup Season Lexus Event Branding

IKEA Pets Where Do We Come From? IKEA Sustainability The Crown's Red Carpets Intersect by Lexus Honda HR-V Lexus Ramadan Canon Printers Pocari Sweat Oronamin C Starbucks World Cup Season Lexus Event Branding